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New Faces in the London Calling Office!

If you pop into our office in Islington this March, you’ll find that some new faces have recently joined the team… This year we’ve welcomed a new Head of Finance, two new Account Managers, and a New Business Executive to the London Calling office. And to help you put faces to their names (and to embarrass them just a little bit!) we thought we’d take a moment to introduce you to Sue, Carolina, Katherine and Willow…

 

 Sue James – Finance Director

  Dance and Finance might be a bit of an odd mix but Sue loves both! She has been in finance for over 40 years and has a wealth of experience in SMEs, from Research to Expert Witnesses. One of her absolute passions is music and dance – any music, any dance form! Part time Sue teaches both DANCEmandala and Biodanza at The Place in Euston, as well as teaching meditation, voice and percussion and shaking.

What’s your favourite cultural venue in London?
“One of my most loved places is The South Bank, including a bit of Borough Market, home to amazing artisan foods and the best coffee at Monmouth Coffee.  You will often find me meandering around the market or walking along the river, jumping on and off the river buses armed with a few grandchildren!”


 

Carolina Sansom – New Business Executive

Carolina is a recent Applied Theatre graduate and the most recent member to join the New Business team. Outside of work you can find her boogying to new bands in Camden Town, catching some fringe theatre, planning her next summer adventure or cooking up a storm in the kitchen.

What’s your favourite cultural venue in London?

“I love Portobello Road Market on a Saturday. If you get there early enough you get to skip the crowds of tourists and see some of the market sellers setting up their stalls. It’s amazing for finding whatever you’re in the mood for; vintage trinkets and jewellery (perfect for gifts!), old records, flowers, fresh bread, amazing cheese and in-season veggies. It’s also a great spot for a cheeky bit of day drinking, if you head slightly off the main road you can find  Acklam Village Market- they do great craft beers and I could literally sit there all afternoon listening to the live bands play.”


 

Katherine Weekes – Account Manager

Katherine graduated with a BA Hons First Class in English Language and Literature from Jesus College, University of Oxford in 2014. She is a member of our Account Management team. A literary and Bruce Springsteen fanatic, she is also curator of a vast collection of lipsticks and is planning her great novel…

What’s your favourite cultural venue in London?

One of my favourite (there are too many to pick a winner) is Shakespeare’s Globe. There is genuinely something special about standing and watching a play at the Globe (especially if the weather holds out!) and taking in all the painstaking detail Sam Wanamaker and his team used when reconstructing the theatre. I’m a huge advocate of the standing ticket initiative – it’s a fantastic way for people like myself to stay engaged with the reception and interpretation of Shakespeare in modern times!


 

Willow Costello – Account Manager

The latest addition to the Client Services team, Willow has worked for both digital media and marketing agencies, giving her a broad understanding of the industry as a whole. In addition to this she has been involved with a range of community projects, including TEDx talks, Romani Cultural and Arts Company and Radio Cardiff. Willow is passionate about inclusive arts projects and how marketing can play a key role in their scope and development.

What’s your favourite cultural venue in London?

“A maze of underground tunnels and recycled decor, The Vaults really is an arts platform for performers and musicians from all walks. I’ve seen some of the best (and bravest!) comedy and experimental theatre pieces here and this dark and urban space is surprisingly cosy. Even if you haven’t got time to see a show, it’s always worth a trip through the graffiti covered tunnels and a quick pint to soak up the atmosphere.”

 


Editorial Intern Position at London Calling or Culture Calling

London Calling are looking for two enthusiastic graduates to support the running of our cultural recommendations websites LondonCalling.com and CultureCalling.com.

We operate a rolling three-month internship programme for graduates and those looking to move into arts journalism or publicity.

The role
The successful applicant will help to run the websites on a day-to-day basis, ensuring its look, feel and content are perfect for our readers. This will involve writing and uploading events, articles and interviews as well as attending press events and liaising with PR agencies.

Please see the full job description and person specification here.

How to apply
Please apply by sending a CV and short cover letter along with a sample of your written work to Helen Dalton, Online Brand Manager on Helen@LondonCalling.com. Please indicate whether you are interested in applying for the London Calling or Culture Calling internship in your application.

The Editorial Internship lasts for three months. However we will be accepting applications continually and will keep your application on file until the next time we are recruiting.

 


 

Three Unique, Quirky and Cultural London Calling Venues

Constantly on the hunt for fantastic new venues to host our client’s leaflets and brochures, London Calling’s Business Development Officer Alice is an expert in the city’s quirkiest venues, from vinyl shops to art schools and coffee shops to climbing walls…

London is a busy, chaotic city, but nestled in its streets are venues where you can be entertained, escape, or even learn a new skill. When finding great locations for London Calling print racks, I come across beautiful venues every week. Here are three of the most interesting and idiosyncratic venues that host our racks:

 

Cable Café Bar

Cable Café Bar in Oval sits on a busy street behind a bus stop. Inside however is a beautiful wood panelled space, with an eclectic mix of furniture, dripping candles and old pictures on the walls. During the day the friendly staff make coffee with an ancient hand-pulled espresso machine and in the evening they serve beers, wines and spirits. The cosy atmosphere is intensified every Tuesday evening when the bar hosts live Jazz music.

 

Travelling Through

Travelling Through is a bookshop with a difference. Specialising in travel they sell fiction, non-fiction, memoirs and biographies categorised by continent, country and place. Potential explorers can discover new and classic works from around the world and enjoy a coffee in its downstairs cafe. The shop also hosts events and workshops, such as philosophy meetups and mindfulness classes, and has a monthly book club. If you ever want to escape from London for a while, you can just pick up a travel guide and see what the world has to offer.

 

The National Centre for Circus Arts

Exercise doesn’t have to be humdrum. The National Centre for Circus Arts teaches thousands of people circus techniques from the flying trapeze to acrobatic balancing. Located in a Victorian power station near Hoxton Square, the centre offers workshops and recreational classes to established performers and newcomers alike; they also teach a BA degree in Circus Arts!

 


 

We’re recruiting: Accounts Management and Sales Posts

** THESE POSITIONS HAVE NOW BEEN FILLED **

 

We are looking for three new candidates to join our team at our offices in Islington, London.

London Calling (London focussed) and Culture Calling (covering cultural hotspots outside London) are a leading arts, culture and leisure marketing company operating across the UK. This is your opportunity to play your part in the growth of our dynamic company. Following a hugely successful year, we are looking for three ambitious people to join our accounts management and sales teams.

We are looking for individuals who have flair, energy, are confident when dealing with people and who are focused and tenacious. While the three posts are different (but related), and with varying levels of experience/knowledge required, we are looking for account management, sales and marketing experience in all the roles. This can be from any sector.

What is important is the ability to learn quickly about the sectors we are engaged with and to have a flexible and innovative approach to work. We also strongly encourage new ideas and perspectives as we work to further grow and expand our business.

There are three jobs available: Please see below a brief resume of each one with a link to obtain more detailed information.

 

Account Manager:

This post is ideal for someone already working within account management and sales, who has a track record of success, and who is looking to forge a career for themselves in the arts/leisure sector. This post is concerned with managing and growing the business with an existing portfolio of established clients as well as with sourcing new business. The salary range is £26,000 to £30,000 (dependent on experience) with a commission available related to meeting targets. Find out more.

Culture Calling Sales/New Business manager

The role is focused on sales and bringing in new business for the company building on our well established, existing client base. It will concentrate on primarily developing new business outside London as well as some limited account management. This would suit someone who has some good sales experience in any sector and who wants to learn more and contribute to growing work in our sector. The salary range is £22,000 to £27,000 (dependent on experience) with a commission being paid for meeting agreed targets: the more new business that is generated the higher the commission. Find out more.

New Business Executive.

This role is focused on sales and bringing in new business for the company building on our well established, existing client base. It is a ‘junior’ role to start with and would ideally suit a recent graduate or someone who has had some job experience and who wants to build on this in a new role. The salary range is £20,000 to £24,000 (dependent on experience) with a commission being paid related to meeting targets. Find out more.

 

If you are interested please provide a short CV that summarises your background and experience, along with a brief note (maximum 350 words) on what makes you a strong candidate for the individual posts. Applications should be e-mailed to tbutler@londoncalling.com.

Closing date 27th November with interviews being held in early December.

 


 

Office manager and marketing support – POSITION FILLED

We are looking for a driven, friendly individual to join our team based in Islington in North London.

** This position has now been filled **

 

This is a new and exciting opportunity to play your part in the growth of our dynamic arts and leisure marketing company. The role is helping to manage our busy office and ensuring that the key policies, processes and duties in the office flow efficiently. Part of the role is also helping to supporting our marketing team, providing an opportunity to gain experience in this area.

We are looking for someone who has flair, energy, is confident when dealing with people, and who is focused, well organised and tenacious. Ideally we would like you to have assisted in or managed an office before. However, what is as important is that you have the ability to learn quickly, and have a flexible and innovative approach to work.

The basic wage starts at around £25000, dependent on experience.

 

Find out more and read the full job description.

 

To apply : please provide a short CV along with a covering letter (maximum 700 words) on what makes you a good candidate for this post, and e-mail as soon as you can to: elaine@londoncalling.com. The closing date is 10th October 2016.

We look forward to hearing from you.

 


 

The Vaults: An Interview with Director Kieron Vanstone

kieron

In just a few short years The Vaults, nestled under Waterloo station, has become one of London’s most exciting art spaces. It all started with The Vaults Festival which has rapidly become one of the capital’s largest Fringe theatre events, and have recently staged productions ranging from Goosebumps Live to a musical about mod icons The Small Faces. We chatted to founder and director Kieron Vanstone about the venue, its history and his dreams for the future.

 

London Calling: Can you tell us about the history of the venue?

Kieron Vanstone: It opened in April 2013. I originally worked at the Old Vic Tunnels which was another series of arches supported by the Old Vic Theatre. When that place closed I picked up where we left off and opened up another series of arches and carried on from there.

 

LC: What is it about the underground that appeals to people?

KV: Interestingly at The Vaults, technically, you actually don’t go underground at all. It was built in 1848 and the Victorians wondered how to keep the train running when there were floods, so they lifted it all up. You never actually go down at all. You get this real loss of inhibition and exploration when you go underground.

 

LC: Were there any issues setting up in such an unusual location?

KV: I started without anybody else and I just had to do it all myself really. I had to clean everything, do all the production, finance, marketing. There were no particularly big hurdles, it was just all of the hurdles. The building was used to store paper for a long time so there was just one toilet in the whole building and a series of offices. All of our toilets are now weirdly kitted out like old school offices.

 

LC: What’s most exciting in your current season?

KV: Goosebumps is exciting because we’ve completely split audiences. I’ve never seen a show that some people absolutely detest while others adore it and come back three or four times.

 

LC: Why do you think that’s happened?

KV: If I knew why, I would definitely be a billionaire. A lot of people like it, a lot of people don’t. Goosebumps is the second best selling book series of all time after Harry Potter. We’ve also got ‘All or Nothing’ our mod musical inspired by the music of the Small Faces. It’s written by a lady called Carol Harrison and that’s been unbelievably popular. It sold out every night for eight weeks which is impressive for a new musical. I think it’s a testament to the music of the Small Faces and how popular it was.

We’ve also had a brand new audience come to the place. We pitch ourselves all the time for twenty to thirty year-olds but with this show you’ve got a range from forty to seventy. It’s cool to not be elitist, we do shows for everybody. It’s the same doing our separate Goosebumps kids show, they come in and are amazed, they can hear the trains, they go mental. Just like a 57-year-old who has never been under Waterloo station but they’ve walked past it every day.

 

LC: What about the Vaults Festival?

KV: We have a six week festival in March where there are about 20 shows a day. We turn most spaces into theatres ranging from 100 seats to 176 seats. It’s fringe theatre of very high quality. It’s about supporting the artists and making sure they don’t lose out, that they cover themselves. It accounted for something like 30% of all fringe ticket sales in London last year. The first was in 2012, before the venue opened. The Vaults Festival came first, when I was working at the Old Vic Tunnels. We opened up this space for the Vaults festival first for six weeks then we closed it down again. That was why we called the space The Vaults because the festival had already spread the name.

 

LC: A lot of venues are threatened by council restrictions and new construction at the moment. Are you worried about that?

KV: I’ve got a really good relationship with the council. I’ve been really careful and clear – I won’t just do a party or a dirty rave, it has to have some theatre and drama to it. That supports the community so they support us. If you don’t have the support of the surrounding businesses and neighbours then you’re in trouble. They’re the people you’re there to serve so if you stick out like a sore thumb then it’s going to go badly.

Saying that, some other venues were doing the best they could – like Shunt got closed because the Shard was built on top of it. No doubt the same will happen for Waterloo. There are masterplans for Waterloo up until 2050 so we won’t be around forever. In terms of footfall Waterloo is the biggest station in Europe, there’s an extra million people every year. We’ll survive as long as we possibly can and do as much cool stuff as we can in the time we’ve got.

 

The Vaults is currently showing Goosebumps Alive and Ministry of Masks. For information on upcoming events see their website.


 

New Vacancy – Sales & New Business Manager

** This Position has now been filled **

Culture Calling Sales & New Business Manager

Our sister company Culture Calling are recruiting for a Sales & New Business Manager, based in the London Calling office in Dalston.

This is a new and exciting opportunity to be an important part in the growth of a dynamic arts and culture marketing company. The role is focused on sales and bringing in new business for Culture Calling, building on our well established, existing client base.

We are looking for someone who has flair and energy, and someone who is focused, tenacious and confident when dealing with people (mostly new and potential clients). Sales and marketing experience in a commercial environment is important, as is having a flexible and innovative approach to work.

This post is part of a small team that will work alongside our sales, operations and marketing teams as well as London Calling.

 

Responsibilities

  • Present and sell company products and services to new and potential clients
  • Prepare action plans and schedules to identify specific targets and create a number of contacts to be made
  • Follow up on new leads and referrals which have been acquired through research activity
  • Identify new sales prospects in conjunction with other staff and contact these and other accounts as assigned
  • Develop and maintain the sales data systems with new and potential clients
  • To liaise with other staff at Culture Calling and ensure the smooth handover of clients to our client services team
  • Manage service offerings through quality checks and follow-ups
  • Prepare a variety of status reports, including activity, closings, follow-up, and adherence to goals
  • Communicate new product and service opportunities, special developments, information, or feedback gathered through field activity and research to appropriate company staff
  • Assist with and contribute to new and continuing marketing initiatives
  • Represent the company at relevant meetings and events
  • Inspire, supervise and manage any part-time sales staff
  • Other duties as required

Knowledge and Skills Requirements

  • Ability to persuade and influence others
  • Strong sales or sales related skills and experience
  • Excellent interpersonal and communication skills
  • Knowledge of sales promotion techniques as well as marketing approaches
  • Ability and intelligence to quickly learn about our business, our market and our products
  • Fluent in spoken and written English
  • Good strategic sense and the ability to be a pro-active member of the team developing sales and marketing initiatives.
  • Good IT skills with knowledge of databases or the ability to develop this quickly
  • Energy, ambition and ability to get things done
  • Ability to write focused and succinct written communications
  • Some management and supervisory experience, or willingness to learn this in the position

The post will be incentivised with a basic wage of between £22,000 and £27,000 dependent on experience and a monthly commission being paid on the basis of meeting and exceeding agreed targets.

The work will require some travel and the occasional overnight stay as well as some evening and weekend work.

To apply please provide a short CV along with a covering letter (maximum 500 words) on what makes you a strong candidate for this post, and e-mail to gary@culturecalling.co.uk.

Closing date: Friday 15th April.

For further information see our B2B sites:

www.culturecalling.co.uk

www.londoncallingarts.com

 

—-

Arts and Culture Marketing Round-Up 3

arts_marketing_tips

Whether you’re looking to create an online buzz around a museum, need to get your head around the basics of promoting an art exhibition, or you want to understand the event-marketing trends that will be important in 2016, we’ve got something for you! We’ve put together another round-up of the internet’s best tips, news and advice for promoting your arts and culture events.

Dig in…

 

An Introduction to Marketing

The Art Council sums up the pros and cons of different forms of marketing with this simple guide for beginners, perfect for anyone just starting out in marketing at a small arts or cultural organisation.
Read it here

 

3 Key Trends for Planning and Promoting Events in 2016

The experts at Eventbrite discuss the big trends that will impact the success of your events in 2016. While Eventbrite don’t specifically focus on arts venues, these important trends will still be important for any cultural or promotional events you’ve got planned for the coming year.
Read it here

 

How Digital Tech can Bridge Gaps between Museums and Audiences

At London Calling, we’re huge fans of digital marketing and we think there are plenty of digital innovations the cultural sectors should be taking advantage of. This fascinating article explores how (and why) museums should put digital at the heart of their strategies and activities.
Read it here

 

How to Talk to the Press Like a Pro

A simple how-to guide from Etsy relevant for any small organisation looking to promote themselves with the press.
Read it here

 

10 Podcasts that will Help you Learn Marketing for Free

Finding time to research and learn more about marketing practices can be really tricky, but Podcasts are a brilliant solution. Listen to them on your commute to work, while you’re at the gym, or when you’re cooking dinner! These ten marketing podcasts will help you to develop the skills you need to promote your organisation and events.
Read it here

 

How to Market an Exhibition

This beginner’s guide explains how to promote your up-coming art exhibition, including identifying and segmenting your audience, cross-promotion and how to harness word of mouth.
Read it here

 

London Calling Arts is a marketing agency that specialises in helping arts and culture organisations promote their products, venues and events. Our clients include theatres, museums, art galleries, heritage sites, music venues and more. Have a look at our other marketing round-ups and recent blog posts.


 

 

We’re Recruiting – Sales/New Business Manager

Sales/New Business Manager: An exciting opportunity in Arts marketing.

 

** THIS POSITION HAS NOW BEEN FILLED! **

This is a new and challenging opportunity to be an important part of the growth of this dynamic arts and culture marketing company. The role is focused on sales and bringing in new business for the company building on our well established, existing client base.

We are looking for someone who has flair, energy, is confident in dealing with people (mostly new and potential clients), has imagination, is focussed and tenacious. Sales and some marketing experience in a commercial environment is important as is having a flexible and innovative approach to work.

This post is part of a small team that will work alongside our account handling and marketing teams as well as with our related company Culture Calling.

The post will be incentivised with a basic wage of between £22,000 and £27,000 dependent on experience and a monthly commission being paid on the basis of meeting and exceeding agreed targets.

 

Responsibilities

  • Present and sell company products and services to new and potential clients.
  • Prepare action plans and schedules to identify specific targets and to project the number of contacts to be made.
  • Follow up on new leads and referrals resulting from field and research activity
  • Identify new sales prospects in conjunction with other staff and contact these and other accounts as assigned.
  • Develop and maintain the sales data systems and current and potentially new product knowledge.
  • To liaise with other staff at London Calling and ensure the smooth handing and handover of clients to our client services team.
  • Manage service offerings through quality checks and other follow-up.
  • Prepare a variety of status reports, including activity, closings, follow-up, and adherence to goals
  • Communicate new product and service opportunities, special developments, information, or feedback gathered through field activity and research to appropriate company staff.
  • Assist with and contribute to new and continuing marketing initiatives
  • Represent the Company at relevant meetings and events
  • Inspire, supervise and manage any part time sales staff
  • Other duties as required

Knowledge and Skills Requirements

  • Ability to persuade and influence others
  • Strong sales or sales related skills and experience.
  • Excellent interpersonal and communication skills
  • Knowledge of sales promotion techniques as well as marketing approaches.
  • Ability and intelligence to quickly learn about our business, our market, and what we are selling
  • Fluent in spoken and written English
  • Good strategic sense and the ability to be a pro-active part of a team developing sales and marketing initiatives.
  • Good IT skills with knowledge of data bases or the ability to develop this quickly
  • Energy, ambition and ability to get things done.
  • Ability to write focused and succinct reports/communications
  • Some management and supervisory experience or the ability to learn this on the job.

The work will require some travel and the occasional overnight stay as well as some evening/weekend work

For further information see our B2B sites:

www.londoncallingarts.com

www.culturecalling.co.uk

and our B2C site:

www.londoncalling.com

 

If you are interested please provide a short CV that summarises your background and experience, along with a brief note (maximum 350 words) on what makes you a strong candidate for this post, and e-mail to colin@londoncalling.com. Closing date: 9th November 2015.

 

** THIS POSITION HAS NOW BEEN FILLED! **


 

Top 5 Tips for Running a Great Print Campaign

print-design

Here at London Calling we know a fair bit about print! So here are our top tips for putting together the most effective print campaign:

1. Clever design.
The most important thing to consider when designing print is that most of the time only the top third of your leaflet will be on display when in our racks. Logos, dates, special offers and anything else that you really want people to know about should all go in that top third so that passers by will be more inclined to pick it up and find out more.

2. Research.
Look at other pieces of print you see around or the print of venues that attract a similar crowd to yours. What would you be likely to pick up in a rack full of print? What would stand out? Minimal text and strong images often work well, but nothing is better than research –  find out what works best for your desired audience.

3. Be clear.
What are your goals for the campaign? Is it to attract new audiences, or reach existing ones? Increase sales or grow brand awareness? A campaign without an objective is a lost one, so be clear and convey this when chatting with your Account Manager and we can advise you on the best possible options.

4. Don’t be afraid to be niche.
Be as targeted as you like, whether it’s people of a specific age, gender or set of interests; this is all useful information that we can use to find where your audiences are and decide the best print display locations for you.

5. Plan.
Even if you don’t have your print produced yet, get in touch and begin planning, as we can recommend the best time for you to get your print out there reaching your target audiences to have the most effective campaign possible.

So those are our top 5 tips to start off a brilliant print campaign. If you need any advice or have any queries about your campaign, get in touch with your Account Manager or any member of the Client Services team via sales@londoncalling.com or on 02072 757225.